Social recruiting is a booming trend that Human Resources teams are bound to invest more time and money into. According to Social Talent, hiring managers and recruiters now make most of their hires with the help of social media and only eleven percent of people applying for jobs aren't active on social media at all. You definitely don't want to be in that minority, so the Facebook job search tips below will help optimize your professional efforts on this powerful social media channel.
How your News Feed works
But have you ever noticed that there are followers you receive daily updates and some that you never or rarely hear from? Or do you wonder that even though you set your News Feed preference to ‘Most Recent,' you still never see updates from certain friends and Pages? This is because Facebook decides which content you’re interested in and the rest of it may never show up in your News Feed. According to Facebook, this is because there's simply too much content being generated on their platform every day to show you every single post from all of your friends, pages and groups.
How to transform your News Feed into a job search haven
Now that you know why you're missing out on career opportunities, below are the steps to take to solving the issue.
1. Follow your local network: You probably already follow the big job board pages like LinkedIn and Indeed, but what about adding in more localized pages? Whether you're a recent graduate or a seasoned alumni, don't forget that your university's career services Facebook page is a useful tool to find connections or reconnect with former classmates. Here's a list of some in the D.C. metro area.
- American University Career Center
- Catholic University of America's Career Services
- George Mason University Career Services
- Georgetown University Cawley Career Education Center
- George Washington University Center for Career Services
- Marymount University Center for Career Services
- Northern Virginia Community College Career Services
If you have your eyes on a specific company nearby, follow them on Facebook to not only get up-to-date open positions, but also to get a better feel for what they do and their company culture because this research is critical to do as pre-interview prep. Also there are a ton of job board Facebook Groups based on industry, county or city. Below are a few regional groups to get you started, but take note that they are all closed groups so you have to ask permission to join them.
- DMW Jobs "DC, Maryland and VA Employment"
- Fredericksburg Area Jobs
- Jobs in Loudoun County
- Jobs in Northern Virginia
- Job Openings near Front Royal
2. Prioritize posts: Click on the down arrow on the upper right side of the News Feed; it's next to the Help icon. Then go to 'News Feed preferences' and choose 'prioritize who to see first.' Pick your customized list and voila!, new jobs and industry updates will never be lost again to the attention of cat videos and personality quizzes.
3. Engage with content: Make sure to like, share and comment on posts from company pages and recuiters that you follow. Then Facebook will change it's algorithim based on your behavior and show similiar content on your News Feed, according to The Daily Beast. Yes, it's creepy, but Facebook already knows more about us than we know about ourselves so we might as well use it to our advantage.